Spring Training is the beginning of baseball season. It's a time to get loose, be creative in different ways and try new things that you otherwise wouldn't during the season. I took a different approach in creating a look for this by incorporating tropical colors that contrast our red uniform. My goal was to create a vibrant set of assets while also using black and white as a bold base. This was made and used only on social media for a few short weeks but I had a ton of fun with it.
Video editing was done by Jada Meadows in collaboration with the style & graphics I came up with.
Carousel graphics used on Phillies twitter that linked out to the Phillies photoblog which showcased photos from spring training.
Video showing Twitter carousel graphics in motion.
Carousel graphics used on Phillies twitter that linked out to the Phillies photoblog which showcased photos from spring training.
Instagram story frames for photo and video content.
Screen recordings of Instagram story frames being used to show live spring training content.
