Nice Dreams Ice Cream is a fictitious ice cream shop that sells all sorts of ice cream flavors and sundaes. What makes it special is being able to order it at any time of night and being able to pick it up with no wait time. For the brand identity I decided to play off little elements that are dreamy, like stars, moons, and nightcaps.
Categories: Branding, packaging, product design, animation
Art Direction: Scott Laserow, Dermot Mccormack

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